About Will K. Woods

Will K. Woods specialises in US and global franchise, distribution and brand expansion matters. He has been ranked Band 1 by Chambers and Partners. He is chair of Baker McKenzie’s North American international commercial practice group and leads its franchise, distribution and global brand expansion team. He represents franchisors throughout their business life cycle: in the start-up stage as well as mid-market franchisors and as mature, global franchisors. He represents many of the leading hotel, lodging and hospitality franchise companies and has vast experience in negotiating complex franchise and licensing transactions both in the USA and in many other countries around the world.