has been a partner at Basham since 2003 and managing Partner since 2014. He is the head of the trade mark, franchising and licensing practices and has vast experience in domestic and international matters. A brief selection of his activities are as follows: advising clients in IP matters in general; negotiating and drafting licence, franchise, copyright and confidentiality contracts; filing and prosecuting trade marks and patents before the Trademark Office; filing copyrights before the Copyright Office; due diligence of IP matters; classifying and registering product and service trade marks of Mexican and foreign leading companies; registering of trade marks in South and Central America, Europe, Asia and the USA working with local counsels in each of those regions; counselling Mexican and international clients in e-commerce issues related to IP; registering of domain names and cancellation of domain names. He is a member of countless professional IP-related organisations such as INTA, IFA and ASIPI, and was in charge of the PI chapter in the negotiation of the Trans-Pacific Partnership (TPP).
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