Applicable Legislation
Pharmaceutical products in Serbia are regulated in the Medicines and Medical Devices Act of 2010 (as amended) (Medicines Act). The sections of the Medicines Act regulating medical devices have ceased to apply and medical devices are now regulated separately in the Medical Devices Act of 2017. A considerable number of by-laws regulate in more detail different matters governed by the Medicines Act and Medical Devices Act.
Competent Bodies
Competences for implementation and enforcement of pharmaceutical and medical devices legislation are shared between three governmental bodies:
Right to Appeal
Decisions of the ALIMS can be challenged before the competent ministry – ie, the Ministry of Health with regard to medicines and medical devices for human use, and the Ministry of Agriculture, Forestry and Water Management with regard to medicines for veterinary use.
A party to the proceeding before the ALIMS, or any person whose rights, obligations or legal interest may be affected by the outcome of the proceedings, may submit an appeal. An appeal may also be submitted if the ALIMS fails to adopt a decision within the statutory deadline.
Appeal Procedure
A party may submit an appeal against the ALIMS’s decision to the competent ministry through the ALIMS. The deadline for submitting an appeal is 15 days from adoption of the first-instance decision or, in the case of failure to adopt a decision, within a year from the expiry of the statutory deadline. Decisions of the competent ministry upon appeal, as well as first-instance decisions of the ministries in the matters from their competence, are final and may be challenged only before the Administrative Court.
Classification of Pharmaceuticals
Pharmaceuticals are classified into pharmaceuticals for human use and those for veterinary use. Furthermore, pharmaceutical products are classified into (i) prescription-only, and (ii) over-the-counter (OTC) pharmaceuticals. The ALIMS carries out the classification in the process for issuing marketing authorisations. Prescription-only and OTC pharmaceuticals are subject to different regimes with respect to pricing, advertising, dispensing and sale.
Classification of Medical Devices
Medical devices are classified into (i) general medical devices, (ii) in vitro diagnostic medical devices, and (iii) active implantable medical devices.
General medical devices are classified according to the degree of risk for the users into:
A notified body carries out the classification of medical devices. As an exception, the manufacturer classifies class I medical devices and others as in vitro medical devices.
Clinical Trials for Pharmaceuticals
The Medicines Act is the principal piece of legislation regulating clinical trials of pharmaceuticals. Additionally, the Healthcare Act of 2019 and the Rulebook on Clinical Trials for Medicines for Human Use (2022, as amended), set out detailed rules related to ethics committee approval and performance of clinical trials. In October 2023, the government introduced amendments to the Clinical Trials Rulebook to limit the phase I (I, Ia, and Ib) clinical trials in Serbia only to public healthcare institutions. However, in December 2024, the government introduced further amendments to the Clinical Trials Rulebook. These changes eliminated the requirement for principal investigators to have prior clinical trial experience and removed the restriction that limited private healthcare institutions to conducting only phases II and III clinical trials, allowing them to participate in all three phases. Additionally, import approval for medicines undergoing clinical trials will now be granted simultaneously with clinical trial approval. When reviewing clinical trial documentation, ALIMS will consider decisions from the EMA and other relevant international bodies, such as ICH, to enhance the efficiency of the approval process. To ensure transparency, ALIMS will also publish information on all approved clinical trials on its website.
Clinical trials of pharmaceuticals are conducted in accordance with the Ministry of Health’s guidelines on Good Manufacturing Practice (2017), Good Laboratory Practice (2008), and Good Clinical Practice (2017).
Clinical Trials for Medical Devices
The Medical Devices Act and the Rulebook on Clinical Trials for Medical Devices of 2018 (as amended) regulate clinical trials for medical devices.
Clinical trials of medical devices are conducted in accordance with the guidelines of the Good Clinical Practice.
Clinical Trials Subject to Approval
Sponsors must request simultaneous authorisations for conducting a clinical trial from the ALIMS and the Ethics Committee of Serbia, a government-appointed expert body that takes care of the provision and implementation of healthcare at the national level, in the case of:
Clinical Trials Subject to Notification Only
Sponsors must only notify the commencement of a trial to the ALIMS if they wish to conduct a non-interventional post-marketing clinical trial of a pharmaceutical or a medical device in accordance with an approved summary of product characteristics of a pharmaceutical for which a marketing authorisation has already been issued, or a clinical trial of a medical device for which a conformity assessment has already been carried out.
Clinical Trials Database
Basic information on all clinical trials conducted at a given moment in Serbia are publicly available within the database kept by the ALIMS on the e-government Portal. The information includes the date and number of the relevant decision on approval of the clinical trial, the protocol number, the names of the sponsor and the client, and the title of the trial, as well as its basic description.
Publication of Clinical Trial Results
Sponsors of clinical trials do not have an obligation to make the results of clinical trials publicly available. They must submit to the ALIMS, within one year of completion of the clinical trial, the report containing detailed results, both positive and negative, obtained through the trial.
There are no restrictions for using online tools to support clinical trials, either for recruiting or monitoring purposes. Sponsors must, however, undertake all adequate measures to provide information to, and secure the consent of, the subjects and to protect their personal data.
In accordance with the Data Protection Act (2018), data resulting from clinical trials is personal data, specifically special category data (health data), as long as a particular individual is identifiable from that data. As it follows from an opinion of the Data Protection Commissioner, expressed in its ninth publication Protection of Personal Data: Opinions and Stances of the Commissioner (2024), the Commissioner considers clinical trial data identifiable (and therefore, personal) as long as any party, whether the controller or a third party, can identify the data subject.
Data processing of the resulting data, including sharing the data with third parties or affiliates, may be permitted, however, the supervisory authority and courts have not given any clarification as to which legal bases and conditions for the processing are applicable. In particular, the Commissioner has not opined on whether consent from clinical trial participants can be freely given and thus serve as a legal basis for the processing of their personal data.
Clinical trial data may be transferred abroad to countries that are members of the Council of Europe Convention for the Protection of Individuals with Regard to Automatic Processing of Personal Data, and to countries determined by the European Union to provide an adequate level of protection. Transfer to other countries is allowed if the data exporter applies one of the prescribed safeguards, such as the conclusion of controller-to-processor standard contractual clauses, adopted by the Commissioner, with the data importer. Controller-to-controller clauses are not available in Serbia because the Data Protection Act does not authorise the Commissioner to adopt them. Alternatively, data transfer may occur in specific situations outlined in the Data Protection Act, such as transfer based on explicit and informed consent.
Creation of a database with the resulting data from the clinical trials would require carrying out a data protection impact assessment, in line with the Decision of the Serbian Data Protection Commissioner on the list of categories of data processing activities for which a data protection impact assessment must be carried out.
An assessment of whether a product should be classified as a pharmaceutical or as a medical device is carried out by the ALIMS in the process of issuing of a marketing authorisation for a pharmaceutical product or registration of a medical device. The Medicines Act and the Medical Devices Act contain the criteria for classification.
The main criterion for differentiating between pharmaceuticals and medical devices is the following: pharmaceuticals are applied to humans or animals with the intention to restore, improve or modify physiological function by pharmacological, immunological or metabolic action, or by setting up a medical diagnosis; however, medical devices do not fulfil their principal intended purpose in or on the human body by pharmacological, immunological or metabolic means, but the medical device may be assisted in its function by such means.
Biological medicinal products must meet the same quality, safety and efficacy criteria as other medicinal products to receive marketing authorisation. Biosimilars, however, may benefit from the short-form procedure for the granting of marketing authorisation, equivalent to the one available to generic medicinal products.
Validity and Renewal of Marketing Authorisation
Marketing authorisation is valid for five years. It may be renewed based on the reassessment of the risk/benefit ratio of the medicine. If, on the basis of the available pharmacovigilance data, the ALIMS determines that a pharmaceutical is safe, it grants a permanent marketing authorisation. In the event that the ALIMS determines that the pharmaceutical product is not safe, it will refuse to grant a permanent authorisation. Instead, the ALIMS will decide on whether to renew an authorisation for an additional period of five years. A marketing authorisation may be renewed for an additional period of five years only once. If the ALIMS still has justified doubts with respect to product safety, it will terminate the already issued marketing authorisation.
Revoking of a Marketing Authorisation
The ALIMS will revoke a marketing authorisation if it determines that the product is not safe for the life and health of humans and animals. The ALIMS will revoke the marketing authorisation if:
The ALIMS may vary, suspend, or revoke a marketing authorisation on the basis of data on adverse drug reactions collected within the scope of its pharmacovigilance activities.
Medical Devices
If the Ministry of Health determines that a medical device constitutes an unacceptable risk to public health and/or safety, or does not meet the statutory requirements, the Ministry may order the manufacturer or its authorised representative to take all appropriate and justified preventive or corrective measures. The Ministry may also prohibit or restrict the placing of a medical device on the market, set specific requirements for the placement of a medical device on the market, or order the withdrawal of a medical device from the market.
Pharmaceuticals
The Medicines Act and a series of implementing by-laws govern the granting of a marketing authorisation. The ALIMS is the competent authority for issuing marketing authorisations. A medicinal product may be granted a marketing authorisation after undergoing pharmaceutical (pharmaceutical, chemical, and biological), pharmaco-toxicological and clinical trials and provided that it has the required quality, safety and efficacy. The ALIMS conducts a formal review of an application for marketing authorisation within 30 days. The substantive review must be completed within 210 days. If the ALIMS requests additional documents from the applicant, the deadline is paused until submission of those documents. There is also an accelerated procedure for obtaining a marketing authorisation, for a medicinal product which obtained a marketing authorisation in accordance with the EU centralised procedure, and for medicines for human use of utmost importance for public healthcare. The accelerated procedure may last no longer than 150 days from receipt of a complete application.
Medical Devices
Medical devices are not subject to marketing authorisation and may be placed on the market or in use if they comply with essential requirements set out in the Medical Devices Act regarding conformity assessment, labelling and supporting documents, if they are properly procured, installed and maintained, and used in accordance with their purpose. A manufacturer or its representative must submit the application for registration of a medical device to the ALIMS before placing it on the market or putting it to use. The Medicines Act contains a limited list of medical devices which do not need to be registered in order to be placed on the market or put to use (ie, medical devices for approved clinical trials or research and development, custom-made devices, devices for the personal use of a patient previously treated abroad, devices imported on a temporary basis for medical fairs, and those manufactured in medical institutions for in-house use).
Variations
A request for a variation is submitted to the ALIMS. Marketing authorisation-holders are obliged to:
The ALIMS conducts a formal assessment of the application within 15 days from the day of the application and the substantive review within 90 days from the day when the application is deemed complete. The pharmaceutical product must be marketed in accordance with the approved variation at the latest within 12 months from the delivery of the ALIMS’s act on approval of the variation.
Transfer of a Marketing Authorisation
A marketing authorisation may be transferred to a new marketing authorisation-holder at the request of the existing one submitted to the ALIMS. The ALIMS will assess whether the prospective new holder meets the requirements prescribed by the law. The ALIMS conducts a formal assessment of the application within 15 days from the day of the application and the substantive review within 60 days from the day when the application is deemed complete.
General Conditions
An importer may submit to the ALIMS a request for importation of a pharmaceutical for which a marketing authorisation was not issued in Serbia if:
Compassionate Use Programme
In addition to the import of unregistered pharmaceuticals under the general conditions previously described, import is also permitted on the basis of a compassionate use programme. The purpose of such a programme is to treat specific patients or a group of patients who are afflicted by life-threatening diseases such as AIDS, cancer and other malignant or auto-immune diseases. Import is organised as a donation or humanitarian aid to a health institution, provided that such pharmaceuticals are not subject to clinical trial in Serbia at the moment of the submission of request for import, and provided that they:
Exceptionally, a patient or a group of patients who are not eligible to participate in the ongoing clinical trial for that medicinal product in Serbia may receive a donation or humanitarian aid in the form of unregistered pharmaceuticals or registered pharmaceuticals for an unregistered indication, which are at that time subject to clinical trial in Serbia.
Import of Unregistered Medical Devices
The ALIMS may also authorise the import of a medical device not registered in Serbia. This is permissible if that import is intended for a particular patient or group of patients, or comes as a donation or humanitarian aid, or the subject-matter of the import is a medical instrument for scientific research or for emergency situations. In order to be imported, these medical devices must have undergone a conformity assessment.
Pharmacovigilance of Medicinal Products
In the post-marketing phase, marketing authorisation-holders must ensure continuous monitoring of adverse drug reactions to a pharmaceutical product (pharmacovigilance), namely:
Vigilance of Medical Devices
A manufacturer of medical devices or its authorised representative must employ a person responsible for vigilance and continuously monitor the medical device on the market, with the aim of identifying any need for corrective or preventive measures.
The Agency and the competent Ministries must treat as confidential all the data in the documentation enclosed within an application for the issuance of a marketing authorisation, variation or a renewal. This obligation applies in particular in relation to trade secrets – ie, when the following cumulative conditions are met:
Information from the documentation submitted during the procedure of obtaining a marketing authorisation, as well as in other procedures handled by the Agency and/or relevant Ministries, may only be disclosed to third parties with the consent of the applicant, or if the data is already available to the general or professional public for the purpose of providing information necessary for use or handling of a pharmaceutical or a medical device, or required for the protection of health in humans and animals.
The Medicines Act provides for a fast-track procedure for obtaining a marketing authorisation for (i) medicines for human use of utmost importance for public healthcare, particularly with respect to therapeutic innovations, and (ii) for a medicinal product which obtained a marketing authorisation in accordance with the EU centralised procedure.
The Rulebook on the content of application and documentation and the method of obtaining a marketing authorisation for placing the medicine on the market lays down the conditions for issuing the marketing authorisation through fast-track procedure. For medicinal products for human use of utmost importance for public healthcare, particularly with respect to therapeutic innovations, the applicant must first obtain an opinion on priority determination from a special commission formed by ALIMS, determining whether a medicinal product is of the highest public health interest in order to apply through the accelerated marketing authorisation procedure. A request on this basis may be submitted for:
With respect to conditions and documentation for fast-tracking of medicines approved through the EU centralised procedure, please see the answer to 4.2 Regulatory Reliance.
The Agency is required to issue a decision on granting the marketing authorisation through the fast-track procedure, or a decision on rejecting the application, no later than 150 days from the date of receipt of a complete application, based on the evaluation of the documentation regarding the quality, safety and efficacy of the medicinal product. If the application for a marketing authorisation under the fast-track procedure is incomplete, the Agency notifies the applicant in writing, requesting the submission of the missing information within 30 days from the date of receipt of the written notification. The request for outstanding information stops the clock until the applicant completes the application.
Since 2023, Serbia has been progressively introducing the concept of regulatory reliance. The reliance strategy employed by the ALIMS is based on a risk- and science-driven approach, carefully selecting where to apply reliance while considering public health needs and priorities, available resources and expertise, the type and source of the evaluated product, and the opportunities for reliance.
Regulatory reliance for centrally authorised medicinal products (CP) was introduced in January 2023, both for the issuance of initial marketing authorisations and for post-approval changes (ie, renewals and variations). In 2024, ALIMS initiated a pilot project aimed at expanding the reliance framework to cover medicines previously approved in the EU via the decentralised procedure (DCP) and mutual recognition procedure (MRP).
Reliance for Medicinal Products Approved Through CP in the EU
As at the time of writing, no legislative amendments have been made to formally incorporate reliance into Serbia’s regulatory framework. Instead, reliance for centrally authorised medicinal products has been introduced through an interpretation of the existing provisions governing the accelerated procedure for initial marketing authorisations (which has a 150-day timeline, as outlined in 4.1 Fast Track Registration Routes).
ALIMS employs the European Medicines Agency (EMA) as its reference regulatory authority, relying on EMA assessment reports while retaining full independence, responsibility and accountability in its decision-making process. The reliance procedure involves requesting various EMA assessment reports to enable an informed reliance approach, taking advantage of EMA’s transparent evaluation processes.
ALIMS applies reliance to both issuance of marketing authorisations and post approval changes (renewals and variations) for centrally authorised medicinal products. The reliance-based regulatory pathway follows three key steps: (i) verification of the sameness of dossier submitted to Serbia and approved in the centralised procedure before EMA; (ii) confirmation of the applicability of the assessment outcomes of EMA for regulatory decision-making in the national context; and (iii) abridged review.
The reliance pathway is detailed in the ALIMS Internal procedures and Standard Operating procedures (SOPs), which outline the steps for processing reliance applications, the corresponding regulatory procedures, and the requirements that applicants must meet. ALIMS also employs a distinct template for abridged review applications, separate from full review applications.
Documentation Required for Initial Marketing Authorisation Through Reliance
Documentation to support reliance for initial marketing authorisations includes:
Documentation Required for Post-Approval Changes Through Reliance
Documentation to support reliance for post approval changes incudes the package of variation documentation approved in the centralised procedure, variation approval in centralised procedure, and assessment report in centralsied procedure for variations type IB and II.
Reliance Pathway on DCP/MRP Approved Medicines Pilot Project
In 2024, ALIMS launched a pilot project to refine and expand the reliance strategy to cover medicines approved under the DCP and MRP. This project focuses on initial marketing authorisations and post-approval changes for recently approved medicines (no later than 2022) to incorporate the latest scientific and regulatory requirements, such as risk assessments for nitrosamine and elemental impurities.
Currently, there are no national regulations explicitly governing reliance for medicines approved via the DCP/MRP. However, upcoming legislative changes in Serbia’s medicinal product regulations are expected to introduce formal provisions for this type of reliance. In the meantime, the documentation required for reliance on DCP/MRP-approved medicines aligns with that for CP-approved medicines.
Other Projects Regarding Reliance and International Co-Operation
ALIMS actively participates in the WHO Regulatory Systems Strengthening (RSS) programme for National Regulatory Authorities (NRAs) under WHO Resolution 67.20. Serbia’s regulatory system underwent benchmarking in 2019 and was classified as Maturity Level 3 (stable, well-functioning, and integrated) for vaccines. By the end of 2025, ALIMS aims to achieve Maturity Level 4 (advanced level of performance and continuous improvement) for vaccines and expand this evaluation to cover other medicines.
ALIMS is also striving to be designated as a WHO Listed Authority (WLA), which recognises regulatory agencies operating at an advanced level of performance as globally trusted authorities for reliance and work-sharing procedures. As part of these efforts, in 2024, ALIMS participated in its first pilot project for post-approval changes (CMC variation), with the objective of reducing global approval and implementation timelines while minimising country-specific regulatory requirements.
Manufacturing of Pharmaceuticals
The manufacturing of pharmaceuticals is subject to a licence issued by the Ministry of Health to legal entities. The application for a manufacturing licence must contain information and documents regarding the location and premises of the manufacturing site, equipment, personnel, medicines to be produced, relevant procedures, as well as other information required by the law. The Ministry issues a licence for a particular manufacturing site and certain forms of pharmaceutical manufactured at that site. The licence may include an entire manufacturing process or only a part of the process. The licence is valid for an indefinite period.
Manufacturing of Medical Devices
Manufacturers of medical devices may be both legal entities and individuals. A manufacturing licence is necessary only for class I medical devices (other than Is and Im class), other in vitro diagnostic medical devices, medical devices for which no conformity assessment has been performed, those not covered by the sign of conformity, custom-made devices for a particular patient, and medical devices for clinical trials, as well as a system or a kit. The Ministry of Health issues a manufacturing licence for medical devices, which is valid for five years.
Wholesale of medicines and medical devices includes purchase, storage, distribution, imports and export. A wholesale licence is issued by the Ministry of Health for an indefinite period for pharmaceuticals, and for medical devices for a period of five years.
The exception from obtaining a wholesale licence applies to (i) manufacturers of medicines for products from their production programme, (ii) manufacturers of medical devices with a registered seat in Serbia, who must obtain a manufacturing licence for medical devices from their production programme, and (iii) entities performing only import or export activities on behalf of and for the account of a medicines wholesale licence-holder.
Applicants for a wholesale licence must provide information and documents regarding the legal entity, location and premises, supply territory, products for which the wholesale licence is sought, personnel, equipment, a plan for an urgent withdrawal of products from the market, as well as the other information of relevance for the issuance of the wholesale licence.
See 1.3 Product Classification: Pharmaceuticals or Medical Devices relating to different categories of pharmaceuticals.
The import and export of pharmaceutical and medical devices in Serbia are governed by the Medicines Act and the Medical Devices Act, respectively. Import and export constitute the wholesale of medicines and medical devices and as such are additionally regulated in the rule books governing the wholesale of medicines and medical devices.
Depending on whether the product is intended for human or veterinary use, the Ministry of Health or the Ministry of Agriculture issues a pharmaceutical wholesale licence. The ALIMS issues (i) opinions on the import of cell or tissue samples for clinical trials’ procedures of medicinal products, (ii) approvals for the import of medicines for clinical trials, and (iii) approvals for the import of medicines without a marketing authorisation.
Customs officials check if all the conditions are met in each case.
An importer of record for pharmaceuticals or medical devices may be a legal person with a relevant wholesale licence.
Furthermore, a pharmaceutical or a medical device manufacturer may import products from its production programme, raw materials and substances for production, interim products, and semi-finished products, in accordance with the manufacturing licence, medicinal products marketing authorisation, or a subcontracting agreement.
Manufacturers of medical devices with a registered seat in Serbia who do not need a manufacturing licence must obtain a wholesale licence for medical devices from their production programme.
The import and export of pharmaceuticals and medical devices is subject to a prior issuance of a medicinal product wholesale licence, subject to exceptions described under 7.2 Importer of Record of Pharmaceuticals and Medical Devices.
A legal entity that performs only the activities of import and export may perform these activities without a medicinal product wholesale licence if it conducts the import and customs clearance activities on behalf of and for the account of a wholesale licence-holder to the site of the goods’ free marketing, in accordance with the customs regulations.
Generally, only medicinal products with a valid marketing authorisation and medical devices registered in the ALIMS’s registry of medical devices may be imported. Exceptionally, the ALIMS may approve import of medicinal products without a marketing authorisation in Serbia or unregistered medical devices under conditions prescribed for compassionate-use programmes, donation or humanitarian aid, or the emergency situations described in 3.5 Access to Pharmaceuticals and Medical Devices Without Marketing Authorisations.
Persons entering or leaving Serbia may carry medicinal products in the amount not exceeding their six-month requirement within one calendar year, for their personal usage or for an animal travelling with them, depending on the type and length of the underlying illness. They have to provide to the Customs Authority the approval of a competent Serbian ministry for bringing in or carrying out medicinal products for personal use.
The transfer of medicinal products across the border in the amount not exceeding the 15-day requirement of an individual is not subject to any approval.
Although Serbia is not yet an EU member state, nor a member of the World Trade Organization (WTO), Serbia has, to a large extent, harmonised its legislation with the EU acquis and WTO agreements. Therefore, non-tariff restrictions are rare and imposed only in particularly justified situations, in line with the general principles of the EU and WTO to limit the use of non-tariff restrictions.
Non-tariff regulations and restrictions are imposed based on the Harmonized Tariff Schedule (HTS) Code. The products that are subject to those restrictions (usually quotas) are listed for example in specific international agreements which Serbia has concluded.
Serbia is a party to the Stabilisation and Association Agreement with the EU, the Central European Free Trade Agreement, and the Agreement with EFTA, as well as a number of bilateral free-trade agreements.
The prices of pharmaceuticals are controlled by the government only with respect to prescription-only pharmaceuticals. The government determines the criteria for the pricing of pharmaceuticals, and calculates their maximum prices at the joint proposal of the ministries competent for health and trade. The Ministry of Health calculates the maximum wholesale price for prescription-only pharmaceuticals.
The pricing of prescription-only medicines is governed by the Medicines Act, the Decree on Criteria for Forming of Prices of Prescription-Only Pharmaceuticals for Human Use, and the Decision on Maximum Prices of Prescription-Only Pharmaceuticals for Human Use. Prescription-only pharmaceuticals for which the government did not determine the maximum wholesale price may not be placed on the market.
Once the government decides on the maximum permitted wholesale price of the pharmaceutical, marketing authorisation-holders may apply to include the pharmaceutical into the positive reimbursement list of medicines (“Positive List”), to be prescribed and issued at the expense of the compulsory health insurance. Wholesalers of pharmaceuticals, as well as pharmacies, must align the prices of pharmaceuticals that they have in stock with the maximum prices determined by the government on the same day as the relevant decision on maximum prices enters into force.
However, marketing authorisation-holders are free to determine the prices of over-the-counter medicines and must only notify the Ministry before March 1st of the current year of the price for the previous year.
The Ministry of Health calculates the maximum wholesale price for prescription-only pharmaceuticals based on a number of criteria. One of these criteria is price parity – ie, the comparable wholesale prices of pharmaceuticals in reference countries, namely, Slovenia, Greece and Italy, and the current wholesale price in Serbia, in addition to other applicable criteria.
For the cost of a pharmaceutical to be reimbursed, the product must be included in the Positive List. The general criteria for adding a pharmaceutical to the List are, as follows:
In cases when there are not sufficient resources to include in the Positive List all pharmaceuticals which comply with the general criteria, the National Health Insurance Fund further considers two special factors: (i) the existence, if any, of a managed entry agreement, and (ii) the priority for adding the pharmaceutical to the list according to the following criteria:
Within the scope of the process for inclusion of pharmaceuticals into the Positive List of pharmaceuticals to be reimbursed from the national health insurance, the Central Medicines Commission established by the National Health Insurance Fund conducts the health technology assessment of medicines when reviewing the applications for inclusion of pharmaceuticals on the List.
Dispensing and sale of pharmaceuticals is regulated only with respect to prescription-only medicines. The ALIMS decides whether a medicine is to be dispensed only on prescription in a marketing authorisation procedure. Prescriptions and dispensing of pharmaceuticals are regulated in the Rulebook on Form and Content of Medical Prescription, Manner of Issuing and Prescription of Pharmaceuticals. Healthcare professionals are obliged to observe the recommendations from Good Practice in Prescribing of Pharmaceuticals.
A pharmacy may replace the prescribed brand-name medicine with its generic equivalent only if the patient consents after being adequately informed by the pharmacist, and under the condition that the physician did not prohibit replacement on the prescription.
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office@bdkadvokati.com www.bdkadvokati.comIn recent years, the Serbian government has been working towards positioning the country as a global hub for biotechnology and artificial intelligence in healthcare. This strategic focus aims to drive innovation and attract investment in these rapidly evolving fields. On the other hand, these objectives must be supported by legislative changes and regulatory capacities, which are still lagging behind. The process of digitalisation in healthcare is progressing, although there is still much work left ahead.
Overview of the Pharmaceutical Market in Serbia
The Serbian pharmaceutical market continues to evolve, with total market value reaching EUR1.2 billion in 2022. Healthcare spending accounts for approximately 10% of the country’s GDP, with public funding covering 61% of total healthcare expenditure and out-of-pocket contributions accounting for 39% (data for 2021).
Despite ongoing efforts to improve patient access to modern treatments, the availability of innovative therapies remains insufficient. Over the past seven years, 96 new innovative medicines have been introduced into the reimbursement system. However, as of November 2024, more than 80 innovative medicines were still awaiting inclusion in the positive reimbursement list. A step forward was made in 2024, when 16 new innovative medicines for additional indications were added to the list, but further progress is needed to ensure timely access to cutting-edge treatments for Serbian patients.
Following the introduction of the procedure for off-label prescription of medicines in December 2022, in 2023 the Serbian government introduced the rules for reimbursements from the Health Insurance Fund for off-label use of medicines.
Legislative Changes
Expected new Medicines Act
The applicable Medicines and Medical Devices Act was adopted in 2010. As of 1 December 2018, the provisions related to medical devices ceased to apply as the separate Medical Devices Act entered into force. A new Medicines Act has been announced several times since 2021, however, despite long-standing discussions, a draft of the new law has yet to be published.
The new Medicines Act should additionally align Serbian medicines legislation with EU regulations, including the EU Transparency Directive, and introduce clear and shorter deadlines for regulatory procedures. It should eliminate unnecessary administrative barriers, better regulate pharmaceutical trade, and allow the registration of advanced therapies like gene and stem cell treatments. Provisions on patent protection, pricing mechanisms, and inclusion in the reimbursement list also need revision to improve and facilitate market access. Improvements in clinical trial regulations, pharmacovigilance, and advertising approval processes are also necessary.
Amendments to the Medicines Act should also include changes to the regulation of sales channels for over-the-counter (OTC) medicines. Currently, online sales of medicines are prohibited by law, restricting modern access to medications. However, this ban is widely violated through the sale of counterfeit drugs and medicines without marketing authorisation in Serbia, with regulatory authorities acting only upon complaints rather than proactively. Additionally, there is no capacity for effective oversight of online drug sales, highlighting the need for both regulatory reform and improved monitoring mechanisms.
Implementing by-laws which regulate applications for marketing authorisations, as well as the approval of variations, need urgent amendments in order to remove unnecessary administrative barriers and further expand the use of reliance procedure in approval of marketing authorisations and post-approval changes.
Recent amendments to the clinical trial regulation
In 2023 and 2024 there were turbulent regulatory changes in the clinical trials sector. In August 2023, the government introduced stringent amendments to the Clinical Trials Rulebook, which were largely reversed in October due to the outcry from the industry. Nonetheless, restrictions remained on Phase I (Ia and Ib) clinical trials, limiting them to public healthcare institutions. A new requirement was also introduced, stipulating that chief investigators must be full-time employees of a healthcare institution, except for those serving as professors at higher education institutions.
Following a continued discussion between the government and the industry, further amendments to the Clinical Trials Rulebook were made in December 2024, lifting the restriction on private healthcare institutions, allowing them to conduct Phase I trials in addition to Phases II and III. The requirement for prior clinical trial experience for principal investigators was also removed. Additionally, import approval for medicines subject to clinical trial will now be granted simultaneously with clinical trial approval, streamlining the process. To improve efficiency, the Medicines and Medical Devices Agency of Serbia (ALIMS) will take into account decisions from the European Medicines Agency (EMA) and other international regulatory bodies, such as the International Council for Harmonisation (ICH), when reviewing clinical trial applications. ALIMS will also publish information on all approved clinical trials to enhance transparency.
Efforts to Expedite Regulatory Procedures
ALIMS is significantly behind the legally prescribed deadlines for issuing, renewing and amending marketing authorisations for medicines, as well as approving promotional materials. These delays result in longer patient wait times for new therapies, disruptions in the continuity of medicine supply, and additional costs due to failed procurement processes. ALIMS struggles with prolonged timelines for reviewing applications, exceeding legally prescribed deadlines. Limited administrative capacity and unclear regulatory interpretations contribute to bottlenecks, making it difficult for manufacturers to plan supply chains efficiently. Companies operating in Serbia frequently face inconsistent requirements compared to EU markets, further complicating compliance.
In 2024, ALIMS made progress in streamlining the processing of marketing authorisations, variations and renewals by optimising internal procedures and reorganising its operations. However, given the backlog across all procedures, full compliance with legal deadlines for certain processes is unlikely to be achieved quickly. ALIMS has been making significant efforts to accelerate its processes, particularly the issuance and renewal of marketing authorisations, as well as the approval of variations and promotional materials for medicinal products. There are indications that simplified procedures could be introduced for medicines already approved in the EU via decentralised and mutual recognition procedures, in addition to the already available fast-track procedure for medicines approved through the EU centralised procedure. By the end of 2026, ALIMS is expected to process applications within the legally prescribed timeframes.
Shortcomings in the Inclusion of Medicines on the Reimbursement List
The current provisions governing the inclusion and removal of medicines from the positive reimbursement list of the National Health Insurance Fund lack clear and detailed criteria, creating uncertainty in the selection process for medicines covered by mandatory health insurance. While some progress has been made, the decision-making process remains opaque. Each application for reimbursement should be subject to greater transparency, with a mandatory explanation of the final decision and the right to appeal.
The process and dynamics of updating the positive list is inconsistent. The absence of a predictable and structured update process creates challenges for business planning, disrupts the stability of medicine supply, and limits patient access to essential therapies. To address these issues, the legislative amendments should establish clear timelines and procedures for regular updates of the positive list.
In 2023, the by-law on criteria for forming prices for prescription medicines was updated to introduce Greece as a reference country for pricing, alongside Italy and Slovenia, which is expected to reduce prices of medicines.
Increased Scrutiny by the Serbian Competition Authority
Increased scrutiny of exclusive distribution arrangements
The Serbian Competition Authority has tightened its review of agreements submitted for individual exemption in the pharmaceutical sector. In July 2024, the Commission issued a decision rejecting a request to extend a previously granted individual exemption of an exclusive distribution agreement between a major pharmaceutical company and its Serbian distributor. This marks the second time that the Commission has denied an individual exemption request, having previously refused to extend another exclusive distribution agreement in 2023. This signals a stricter stance by the Commission in this area. The medicines in question were used exclusively in inpatient healthcare institutions and procured through public tenders organised by the Republic Health Insurance Fund.
In its relevant market analysis, the Commission determined that each medicinal product covered by the agreement constituted a distinct relevant market, as the product markets had to be defined at the level of individual molecules. Consequently, the manufacturer held a 100% market share for each product. Given that these medicines were procured solely through public tenders, with no inter-brand competition in the relevant markets, the Commission found that the only potential competition was intra-brand, through multiple suppliers of the same medicine. The exclusive distribution arrangement, if concluded, would eliminate or at the very least significantly restrict this form of competition.
Sector inquiry into pharmaceutical sector
Most recently, on 10 January 2025, the Commission announced that it had launched a sectoral inquiry into the pharmaceutical market for medicines for human use in Serbia. The focus of the inquiry is on prescription medicines financed by the Serbian Health Insurance Fund, with a particular emphasis on how the prices of medicines are determined at the retail level. The Commission aims to assess the competitive conditions in the market, including market shares, vertical relations between wholesalers and pharmacies, and potential barriers to market entry. As part of the inquiry, the Commission has already begun sending out questionnaires to larger pharmacy chains to gather the necessary data for its analysis.
The inquiry follows a growing concern about market practices in the pharmaceutical sector, which had also been expressed by the Serbian Prime Minister in October 2024. Additionally, the inquiry may be spurred by the ongoing consolidation in the retail pharmacy market, as larger pharmacy chains acquire smaller ones, potentially fostering an environment where price collusion could occur. The goal of the inquiry is to identify measures and recommendations to improve market competition, which the Commission may present to relevant authorities and market participants. The inquiry might also result in initiation of concrete infringement proceedings, which often follow sector inquiries conducted by the Commission.
Centre for the Fourth Industrial Revolution and BIO4 Campus
A significant step in positioning Serbia as a regional and European biotechnology hub was the establishment of the Centre for the Fourth Industrial Revolution in Serbia, launched in March 2022 as a joint initiative between the government and the World Economic Forum. This Centre is the first of its kind in the region and only the third in Europe, following Oslo and Moscow. Its primary objective is to advance biotechnology and AI applications in healthcare by fostering collaboration between science and industry. The Centre will support research in biotechnology, molecular biology and medicine, ensuring their practical implementation in healthcare solutions.
To further strengthen Serbia’s biotechnology sector, construction of the BIO4 Campus in Belgrade began in late December 2023, with completion expected by the end of 2026. This state-of-the-art hub will facilitate the development of innovative therapies by bringing together research centres from companies working in biomedicine, biotechnology, bioinformatics and biodiversity. The government has already signed memoranda of understanding with several leading global pharmaceutical companies to encourage investment and collaboration. Additionally, the Campus will include a start-up accelerator to support Serbian biotech companies.
Digitalisation of Healthcare
ALIMS is continuing to expand the use of the Regulatory Information Management System (RIMS) for the regulatory applications and requests from its competence. RIMS is a centralised software platform designed to streamline the management of regulatory information throughout a product’s lifecycle and enables efficient tracking of regulatory activities, including product applications, registrations and submissions, thereby enhancing compliance and operational efficiency.
Requests are now being submitted through the RIMS system for a range of pharmaceutical and clinical trial-related procedures. This includes applications for the issuance of marketing authorisations for medicines, such as drug categorisation, expert opinions on packaging and approval of promotional materials for both the general and professional public. Also included are requests for the importation of unregistered medicines, reference standards and expert opinions on the country of origin of a medicine. The system facilitates requests for clinical trial approvals, including registration, amendments and notifications on the completion of clinical trials. Requests for the importation of medicines and medical devices for clinical trial purposes, as well as the import of biological samples for clinical trial testing, are also processed. Additionally, quality control documentation submissions for medicines and requests for the suspension of procedures are managed through RIMS. The system is centralising and streamlining these processes to enhance efficiency and transparency.
Furthermore, the Health Documentation and Records Act, adopted in 2023, introduced the electronic medical record (e-File), which is a unique and centralised registry of data and documents from mandatory medical documentation of patients. This system should enable the efficient tracking of patients’ medical history and treatment across health centres, hospitals, and both public and private practices. The e-File is planned to be used in the provision of healthcare services, the exercise of rights under mandatory health insurance, as well as for analytics, reporting, healthcare planning and scientific research purposes. Access to the data will be granted to the patient’s chosen physician, specialist, emergency medical services, medical commission, or any doctor to whom the patient grants access. This should streamline the patient’s journey through the healthcare system, prevent unnecessary repetition of tests, and reduce the need for referrals back to primary care doctors. However, the e-File system has not yet been implemented, and full implementation was expected to begin as of January 2025.
The creation of the Republic Integrated Health Information System is ongoing, which will unify data on all healthcare resources and provide electronic services for healthcare institutions and patients. By integrating digital records, automating administrative processes, and enabling real-time data access for healthcare professionals, this system has the potential to improve treatment efficiency and resource allocation. However, for full effectiveness, the system must be regularly updated, interoperable across institutions, and supported by comprehensive training for medical staff.
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